HENRY FORD

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What does it mean? 

From my point of view, in every business, especially successful ones, the external messages that they carry need a match with the internal process such as the perception created for the customer that can garner goodwill long before a purchase is made. This is what we call advertising. A human brain might seem amazing with the eons of information and memories that it carried. However, that actually differ from the reality as processing what advertising really meant can take quite a moment for us from the sales process, creating awareness which followed by interest, desire and purchase.


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